Not everything is as it seems Fear of clowns, also known as coulrophobia, is a relatively
common and often misunderstood phobia. This fear can manifest itself in varying degrees of
intensity, from mild discomfort to paralyzing terror, and is believed to have deep roots in the
human psyche. The figure of the clown is historically associated with fun and entertainment,
going back to medieval jesters and harlequins of the art comedy. However, the clowns
grotesque appearance, with exaggerated makeup distorting facial features, can create a sense
of ambiguity and uncertainty. This distortion can cause people to perceive clowns as disturbing
figures because their appearance does not match common human behaviors. Psychology
suggests that the fear of clowns may stem from the difficulty of reading the true emotions behind
the heavy makeup. Our usual predisposition is to read facial expressions to understand the
other persons intentions. When this ability is compromised, as in the case of clowns, it can
generate anxiety and fear. The often unpredictable behavior of clowns can contribute to an
uneasy feeling.
Filippo Sorcinelli is a lifestyle brand, the result of contamination between the arts. In 2014, as a tribute to the Atelier LAVS, the first fragrance of the UNUM collection was born, like a sort of olfactory
tailoring, then followed by perfumes dedicated to the artistic passions of their creator: gothic art,
music, photography ... the fog. Filippo Sorcinelli is not only synonymous with niche
fragrances; the company's projects range volcanically in every sector: art, events, fashion,
design, in a concept of lifestyle that embraces different aspects of contemporaneity through
unusual shapes and materials. A journey through spirituality and harmony, in the constant and
audacious search for beauty.